{"product_id":"diffeel-vitamin-e-follicle-protection-hair-mask-50ml","title":"Diffeel Vitamin E Follicle Protection Hair Mask 50ml","description":"\u003cp\u003e\u003cstrong\u003eVitamin E is to your follicles what SPF is to your skin — antioxidant protection that prevents damage before it starts.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe skinification of hair care has brought one key insight to the forefront: oxidative stress damages follicles the same way it damages skin cells. UV exposure, pollution, heat styling, and chemical processing all generate free radicals that degrade the hair shaft and weaken the follicle over time.\u003c\/p\u003e\u003cp\u003eVitamin E is the antioxidant answer. Applied directly to the hair and scalp, it neutralises free radicals, improves scalp circulation, and creates the conditions for stronger, healthier growth — the same way a vitamin C or E serum protects your face.\u003c\/p\u003e\u003ch3\u003eWhat Vitamin E Does for Hair\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAntioxidant protection\u003c\/strong\u003e — Neutralises free radicals that cause follicle degradation and premature hair loss\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp circulation\u003c\/strong\u003e — Improves blood flow to follicles, supporting nutrient delivery and growth\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCuticle sealing\u003c\/strong\u003e — Smooths and seals the hair shaft, reducing frizz and adding shine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture retention\u003c\/strong\u003e — Strengthens the lipid layer of the hair, locking in hydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreakage prevention\u003c\/strong\u003e — Improves elasticity, reducing snapping and split ends\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBest For\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eHair exposed to heat styling, colour, or chemical treatments\u003c\/li\u003e\n\u003cli\u003eDull, brittle, or frizzy hair lacking shine\u003c\/li\u003e\n\u003cli\u003eAnyone wanting to protect their hair from environmental damage\u003c\/li\u003e\n\u003cli\u003eWeekly deep conditioning as part of a skinification hair ritual\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eApply generously to clean, damp hair from roots to ends\u003c\/li\u003e\n\u003cli\u003eMassage into the scalp for 1–2 minutes to boost absorption\u003c\/li\u003e\n\u003cli\u003eCover with a shower cap and leave for 20–30 minutes\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly\u003c\/li\u003e\n\u003cli\u003eUse weekly as your follicle protection treatment\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eLayer it:\u003c\/strong\u003e Follow with your leave-in conditioner and scalp oil for a complete weekly hair ritual.\u003c\/p\u003e","brand":"DIFEEL","offers":[{"title":"Default Title","offer_id":52673095631133,"sku":"Hai\/Dif\/50g\/4","price":1115.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1004\/9408\/2333\/files\/diffeel-premium-hair-mask-vitamin-e-deep-conditioner-difeel-343215.jpg?v=1785757477","url":"https:\/\/hb-traders.com\/products\/diffeel-vitamin-e-follicle-protection-hair-mask-50ml","provider":"My Store","version":"1.0","type":"link"}